05.07.24
Kimberly-Clark's Huggies brand has launched the Skin Essentials diaper, featuring the new, proprietary SkinProtect liner technology, which leaves behind up to five times less mess than ordinary diapers, and helps protect baby's skin against the top two causes of rash.
In stores and online now, the Huggies Skin Essentials line includes:
Huggies Skin Essentials Diapers
Diaper rash and skin health are top of mind for parents who want the best for their babies – according to Mintel, the majority of first-time parents look for products designed for sensitive skin. Huggies made sure that Huggies Skin Essentials products were thoroughly tested and dermatologist approved. In fact, Dr. Lindsey Zubritsky, a board-certified dermatologist with training in pediatric dermatology and best known for her skincare kjnowledge on the popular TikTok @DermGuru channel, believes in the new collection from Huggies.
"As both a dermatologist and mom, I am always looking for the best ways to help protect baby's delicate skin. The new SkinProtect liner featured in Huggies Skin Essentials diaper helps absorb moisture and lock away runny mess from baby's skin," says Dr. Zubritsky. "This new innovation from Huggies helps keep baby's skin protected against the top two causes of diaper rash and is something caregivers everywhere can get behind."
In stores and online now, the Huggies Skin Essentials line includes:
Huggies Skin Essentials Diapers
- The Skin Essentials diaper features Huggies new SkinProtect liner that helps absorb moisture and lock away runny mess from baby's skin. The diaper leaves behind up to five times less mess and helps protect against the top two causes of rash, moisture and mess, by managing runny mess. It features Huggies Blowout Blocker, fun Disney designs, and is up to 100% leakproof and free of fragrance, parabens, and elemental chlorine.
- The Huggies Skin Essentials wipes are Huggies' thickest wipe, made with 99% water and zero harsh ingredients. Each thick and gentle wipe is also pH balanced to help maintain healthy skin.
- Pull-Ups Skin Essentials training pants are ultra-soft and breathable to help protect sensitive skin and made with no fragrance or elemental chlorine. Skin Essentials training pants are designed for potty training, with up to 100% leakproof protection, underwear-like fit, and fun Disney designs to keep big kids motivated. Elsa from Frozen and Buzz Lightyear from Toy Story are the Disney designs featured on this new launch from the Pull-Ups brand.
Diaper rash and skin health are top of mind for parents who want the best for their babies – according to Mintel, the majority of first-time parents look for products designed for sensitive skin. Huggies made sure that Huggies Skin Essentials products were thoroughly tested and dermatologist approved. In fact, Dr. Lindsey Zubritsky, a board-certified dermatologist with training in pediatric dermatology and best known for her skincare kjnowledge on the popular TikTok @DermGuru channel, believes in the new collection from Huggies.
"As both a dermatologist and mom, I am always looking for the best ways to help protect baby's delicate skin. The new SkinProtect liner featured in Huggies Skin Essentials diaper helps absorb moisture and lock away runny mess from baby's skin," says Dr. Zubritsky. "This new innovation from Huggies helps keep baby's skin protected against the top two causes of diaper rash and is something caregivers everywhere can get behind."